I’m working on a project where not only on-page (html/content) and off-page (links) factors are key to success (traffic in this case), but also crucial is generating more or less a rising buzz factor. Buzz by definition is like the “jungle-telegraph” model–where people start talking about something and naturally share among their friends and social networks.
Just this morning, I heard about the new Papaya Dance, the “next Macarena” (Note: currently, only about 300,000 pages are returned in Google in that search–this will grow).
The idea that generating buzz or natural sharing is easier now than ever may be true from a technology standpoint–just see this screenshot (from 10e20):
… but solid content–quality, that is–with maybe a slight bit of controversy, a fun factor or simply informational pieces–still is just as important. You must learn to use it all.
One place to start your social buzz trek: Learn some related (to your business) tools at go2web20.
This entry was posted on Friday, March 21st, 2008 at 5:33 pm and is filed under Directories, Blogs, social marketing, social media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.Leave a Reply
ULTIMATE Guide to Search Engine Optimization
