SEO World:

Strategies, tips and insider information on SEO

By Jon Rognerud

How To Get Top Quality Backlinks

The golden ticket to higher search engine rankings, are many-fold, as described in my articles on Entrepreneur, and as you are seeing in my blog posts on seoworld.

However, there is one secret technique that can be used to further build your presence in search engines, and specifically Google. It is a quality way to generate traffic and improve the search quality indicator for your site – it’s called .edu backlinks. (Note: .edu & .gov links are good because of the assumed PageRank and Quality of those neighborhoods, not because of the extension. Also, check to see if backlinks have ‘nofollow’ which will impact pagerank juice, but still bring traffic).

The number of links back to your site are important, as is the anchor text that describes the link/page to your site, but introducing a mix of links from highly trusted domains is extremely crucial.

How can you get these trusted backlinks?

Load up your favorite browser and search engine (Google) – and enter the below into the searchbox, and I’ll explain each one.

The key is to find blogs that owners within the (.edu) educational websites provide outside /public access to. You may find some blogs that will still only allow approved authors, but the below shows a way to open it up. Please note/important: This is intended for quality content contribution and discussion only.  Submit if you have something to say, and that is useful, and related to the topic at hand.

Step 1 – locate the sites and blogs
site:.edu inurl:blog  (enter this, and watch Google results – you are on your way)

Step 2 – filter for posting possibility
“post a comment” (add this after ‘blog’ (and a space) and filter for posting )

Step 3 - clarify intent
-”comments closed” (make sure to include the hyphen too)

Step 4 – remove walls:
-”you must be logged in” (do not include the blogs that require log ins)

Step 5 – restriction & filtering:
“your keyword(s) here” (add your keyword or phrases to limit and show themes)

That’s it!

Tip: Use Roboform – to handle all your logins and lighten your workload for filling out forms.

Lastly, it not just about links – you’ll also get traffic from these links – and combined with backlinks “juice”, it’s a highly valued exercise, for users as well as search engines.

As always, testing is the key – the landscape changes so often – what works this week, may need modification the following, etc – you know the drill…

This entry was posted on Monday, October 29th, 2007 at 1:20 pm and is filed under Blogs, Linking. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “How To Get Top Quality Backlinks”

  1. Minyak Lintah Says:

    Thank you for your article. I don’t know that .edu domain is better than others. When i try your technique i found out that there are lots of spam comment that have nothing to do with the blog. Sometimes up to 80 spam comments per article per blog! So what do you think about this? will it harm my SERP to post in that blog?

  2. Al Says:

    Hi,
    I think most of the comments on blogs, even from .edu have the “nofollow” code on them so I doubt replying on blogs can be much help on ranking. However I do suggest finding ways to work with a local school so perhaps you can get on their website somehow.

    I know a soccer store that gets a link from a university because they sponsored them and provided their team uniforms. I think that kind of backlink actually hold more value than putting links on school blogs.






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